Questionnaire

Lucozade questionnaire

1.   How old are you 

12-16

17-21

21-25

26-30

31-35

36 +

2.   Do you drink Lucozade a lot ?

A lot

Sometimes

Rarely

Never

3.   Where do you drink Lucozade?

The Gym

When running

At school\work

I don’t drink Lucozade

Other

4.   What gender do you associate Lucozade with ?

Male

Female

5.   What do you associate Lucozade with?  

Sport  

Energy

Health

Quenching thirst

Other

6.   Which of these words would you associate with Lucozade with?  

Confidence

Athleticism

Energy

Success

Leadership

Other   

7.   Are the adverts an accurate representation of the product? 

Yes

No

8.   Are the different flavors important to you ?

Yes

No

9.   If yes which one is your favorite?

§  Orange

§  Cherry

§  Melonade (Limited Edition) (2013)

§  Tropical

§  Caribbean Crush (Tropical fruit & Coconut)

·      Pink Lemonade Blackcurrant

·      Citrus Clear

·      Black Edition Cola

·      Lemon

·      Apple

·      Mixed Berries

·      Other